Interesting research from the Behavioural Insights Team (David Cameron’s famous ‘Nudge Unit’) which applies behavioural science to provide better communication outcomes. Their recent work – looking at interventions to increase BAME recruitment in police forces – underlines the need to take a candidate-centric approach – both in terms of making the recruitment process more friction-free and in attraction. This reflects latest work at TMP Worldwide where we’re increasing using developed…
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